How to Help Employees/Members Adopt Healthy Behavior Changes That Last Live interactive Audio Webcast scheduled for  September 16, 2010 at 1:30 EDT MANASQUAN, N.J.,  September 7, 2010 —Workplace wellness managers are responsible for developing program offerings that result in lasting behavior change. Without behavior change that ‘sticks’ and becomes a habit for your participant, you can’t adequately prove the return-on-investment (ROI) of your organization’s wellness program. If you can’t show your boss your program’s ROI, getting significant support for your program is impossible. Facts: One in five American adults smoke but half of the smoking population tries and fails to quit each year. Two-thirds of people are obese or overweight. Yet, 95 percent of diet plans fail. Seventy percent of premature death and aging is lifestyle related -- a result of bad health habits. Veteran wellness professionals know that creating lasting behavior change in the workplace is no easy task. Long-range organizational support for your budget hinges on the long-term success of your program results. "Show Me The Money." Amazingly, only 19 percent of companies surveyed measured employee behavior change as a measure of success of their health and productivity programs, according to a Hewitt survey. However, more than half of employers are expected to reverse this emphasis by planning to measure employee behavior change and/or behavior modification. This is you opportunity to get ready for the coming changes. Presenter: Michael White, Partner, WELL Street What You Will Learn: Understanding behavior change How to motivate behavior change that is meaningful and personally rewarding Sustaining behavior change Hot to change your program participants’ thinking How to engage your organization’s employees/members Approaches that allow employees to make conscious choices that lead to lasting change Live ‘Open Line’ Question and Answer Session For more information or to register, visit: www.healthresourcesonline.com/edu/Creating-Behavior-Change.htm This program is being presented by the Wellness Management Information Center, publisher of Wellness Program Management Advisor.